Entering the 2020s, the pharmaceutical industry has reached a volatile and complex state in its trajectory.
Our wide-range expertise covers every single step it takes to enhance demand engagement. Our “neuro-powered toolbox” enables us to build a comprehensive solution:
Service offerings. Increase Demand Engagement for RX & OTC
Patient Adherence to Treatment
(How do you help patients stick to their treatment?)
Brand Prescribing Engagement
(How do you build trust with physicians and encourage recommendations?)
Pharmacy Retail Engagement
(How do you get the best visibility and promotion for your products in pharmacies?)
LENS – Neuroscience-powered customer and prescriber Insights
distributed to the entire customer-base to identify unbiased and non-conscious perceptions motivations and expectations.
with every stakeholder to understand context and set relevant objectives and hypothesis.
to understand customer details characteristics and behavior.
for an accurate and clear overview of the situation.
Customer Journey Analysis
(e.g. availability, WOM, bad packaging, prescription, etc).
(e.g. habits, trust, social proof, etc).
Design & Implement Demand Solutions
tailored for each customer segment.
by redesigning touchpoints & processes.
that fuel demand.