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New market beer launch

One of the best-known beer manufacturers in Europe was launching a new brand and wanted to understand the impact that different communication channels would…

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New market beer launch

One of the best-known beer manufacturers in Europe was launching a new brand and wanted to understand the impact that different communication channels would…

  • Client

    One of the best-known beer manufacturers in Europe

  • Methodology

    Virtual Shopper

  • Industry

    Retail

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