trunorth

From promoters to buyers

CONSUMER shifts:

New definitions

of what constitutes value

Emotional associations and Ease

will be key decision drivers

Recession fatigue

will cause customers to become less forgiving

Customers will actively avoid

effortful brands and complex transactions

Impact for

ORGANIZATIONS

Organic Sales

will be the first port of call

Cashflow

will take precedence over margins

Reduction

in cost of sales will be a key goal

Prevention of customer churn

will have significantly increased importance and focus

Impact for

CX & operations professionals

Metrics (NPS, CSAT)

must directly link to revenue/profitability outcomes

Metrics must give

operational roadmaps, not just strategic indicators

Assessment frameworks

should include lagging AND leading indicators of performance

What is missing?

Context

Unbiased insights

Actionable roadmaps

Trunorth promise

An “Out-of-the-box” solution that provides:

Unbiased propensity to recommend

Contextual Insights into drivers of friction

Engagement friction that prevents recommendations

Implementable actionable plans

HOW IT WORKS?

TruNorth probe*​

Configure Trunorth

Release to customer​

Can be released tot he entire customer base, in multilingual mode, no sampling restrictions.

TruNorth insights​

Action plans

Let's talk!

Tell us about your customer & employee challenges